Email outreach remains one of the most vital communications tools available to organizations for successful campaigns and development efforts.
In this webinar you’ll explore a number of email design considerations and outreach case studies, investigate email’s role in the digital landscape along with social media and websites, and compare some popular email marketing service providers. Using the latest data and trends from the past year, you’ll learn the importance of list segmentation, integrating contact relationship management (CRM) systems, personalizing messages, and email automation. You’ll also learn how to improve your email communications through consistent metrics analysis and split A/B testing.
Registration is $35 and the event will be hosted through Zoom Webinars. Please note, all participants will receive a confirmation email from Ticket Tailor and a link to join the webinar through Zoom.
All registrants will be provided with a link to the recording and the presentation slides following the webinar.
Our Presenter:
Brad Pearson is a digital and print design professional with over 20 years experience. He’s equally at home in the technical and creative worlds—the type who works with colour theory and code. He learned the ins and outs of print and web design working on corporate projects for companies in the real estate, telecom and energy sectors before transitioning to the environmental nonprofit sector. His professional passion stems from a love of design and respect for technology’s capacity to empower communications for positive social change.